webbestarticles.com webbestarticles.com webbestarticles.com
Index About Us Security & Privacy Terms & Conditions Add Url Add Article
Search:   
Add Your Link
 

Children

Outdoor & Sports

Academics & Learning

Business & Services

Investment & Finance

Recreation

People & Society

Vehicles & Automotive

Family & Home

Online & Indoor Games

Law & Politics

Technology & Science

Cooking & Drinking

Self Help

Computers & Software

Issues & News

Art & Creative

Hygiene & Health

Relationship & Lifestyle

Property & Estate

Tour & Travel

Malls & Shopping

Careers & Employment

Medicine & Treatment


 

Index » Computers & Software » SEO Solutions
 

How Directories Help Search Engines

 

Author: Mario Sanchez

At the beginning of the web era, users would go to directories to find sites relevant to their interests. In fact, Yahoo!, the web's number one destination, started as a directory. Nowadays, most users rely on search engines, not directories, to find what they're looking for.

When search engines started to become popular, they relied on web pages' 'keyword metatags' to determine the topic and relevance of the page (the keyword metatag is a section within a web page's HTML code where webmasters can insert words that are relevant to the page's content). Webmasters discovered that by stuffing their meta tags with popular search terms repeated hundreds of times, they could propel their pages to the top of the search results.

Search engines caught up to the abuse and decided to ignore the meta tags and rely instead on web page copy. Webmasters then started to overstuff their page copy with popular search terms, often writing them in the same color as the web page's background, so that they could be detected by search engines while being invisible to users.

Again, search engines discovered the trick and decided that the best way to rank a web page's content and its topical relevance was to rely on inbound links from other pages. The rationale behind this is that it is much more difficult to influence other people to link to you than it is to manipulate your own web page elements. In fact, inbound links are the foundation of Google's Pagerank algorithm.

There are several ways to get inbound links, among them writing articles that include your bylines with a link to your page, exchanging links, and listing your site in directories.

Listing your sites in good directories is probably the best way to get quality links that are highly valued by the search engines. Since directories rely on human editors who enforce strict criteria to list a site, and since directories organize the information in highly focused categories, they are an invaluable resource for search engines to measure the quality and the relevance of a web page.

In summary, directories are important not because they generate significant traffic (they don't), but because they are given great importance by the search engines to qualify and rank web pages, and to determine their topical relevance.

You should definitely list your site with quality directories if you want to increase your chances of success with the search engines.

Author Bio:
Mario Sanchez is a reputed author. Mario likes to write articles about this subject.
You can also reach this article by using: search engine optimization services, search engine optimization firm
 
 
 

Related Articles

 
Answering Machine Greeting - Things to Remember
 
Link Exchanges: What they can do for your business: (Part 1)
 
Meta-Tags Are Dead - The End of An Era of Deception
 
Website Advertising: How to Seduce Your Website Visitors And Make Them To Buy From You
 
Risk of Deafness With the iPod!
 
Five Free Ways to Build Traffic to Your Web Site
 
Search Engine Rankings for Beginners
 
Your Internet Marketing
 
Are You Looking For A Long-Term Or Fly-By-Night Business?
 
Free Web Hosting ?C Is It For You?
 
 
 
Index -> Security & Privacy -> Terms & Conditions
Copyright © 2008 www.webbestarticles.com